DICK's Sporting Goods Running 2021
See You Out There
Dick's Sporting Goods wanted to encourage runners of all levels to get back out there in time for spring. As part of that campaign, we told three runners' inspiring stories about their relationship with the sport. Find out more at https://www.dickssportinggoods.com/s/see-you-out-there
After shooting, editing, and going live with the films, we kept up the momentum with over 150 influencer partners across the country all participating in weekly running challenges throughout the month of May (the maybe-totally-made-up National Runners Month). We made some really cool influencer boxes to send out, and I sat on my couch for a month while I told all these amazing runners what to do, which was pretty fun.